Updated 2026-10-18 · 1 min read
Instagram is where many owners discover their clinic: the puppy on its first visit, the team, a vaccination campaign. And they write there. If those messages get answered the next day, the post did its job and the appointment was lost.
The same calendar, the same tone
ClaudIA handles Instagram direct messages just like WhatsApp: it explains the published services, offers the real free times and books the appointment, under the pet's name. Messages arrive in the same dashboard inbox, so reception sees everything in one place.
What works on Instagram
Posts that invite people to write —«puppy's first visit? message us»— and a link to your booking page in the bio. Whoever prefers not to write books on their own; whoever writes leaves the conversation with an appointment.
| Way in | What happens |
|---|---|
| Direct message | ClaudIA replies and books the appointment |
| Link in the bio | The clinic's booking page, with the real times |
| Health question | To the team, without assessing anything, and an appointment offered |
Health questions arrive there too
A photo of a wound or a question about a medicine can arrive by direct message just as on WhatsApp, and the answer is the same: ClaudIA doesn't assess it, tells the owner the vet will look at it, offers an appointment and alerts the team with the message word for word.
Questions clinics ask
Which Instagram account do I need? A professional or business account for the clinic.
Are Instagram messages shown alongside WhatsApp ones? Yes, in the same dashboard inbox, with the whole conversation.
Can I switch it off on Instagram and keep it on WhatsApp? Yes. It can be paused per channel, and the rest keeps working.